Discussion: Eddie Bauer

Has anyone else noticed that Eddie Bauer has some decent clothes / gear this season? I usually find their stuff to be fashion before function, but they definitely have brought their functionality up a few notches.

Check them out while holiday shopping! Still paying a bit for that fashion though... but I'll be looking during the boxing day sales!

Oh for sure, they got Ed Viesturs (mountain climbing legend) on board!

Is he a new addition to the team?

Yeah, I think they used to be a pretty legit outdoors company, then went downhill in terms of actual outdoors functionality; but I noticed the first ad with Ed Viestures less than a year ago, so I figured they were changing things up. I would think historically he would probably be flying North Face or similar as a major sponsor.

Ed Viesturs has quite the range of sponsors - including Rolex!
http://www.edviesturs.com/sponsors